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Portland Thorns
2022 Seasonal Creative

Deliverable: Seasonal Brand Identity, Digital Design, Apparel
Role: Designer

As they approached their 10-year anniversary, the Portland Thorns held the title as the most successful Portland sports team, boasting two league championships in nine seasons. With the "10th Season" logo already established, I was tasked with developing a fresh and dynamic brand identity for the milestone year. Drawing inspiration from the Rose City Riveters' signature red smoke—unleashed in celebration of every goal—this season's identity embraced sleek gradients, intentional typography, and a refined, modern aesthetic.

The seasonal creative has been integrated across social media, web, video, merchandise, and in-game presentations.

 

Photographer: Craig Mitchelldyer

10th Anniversary Logo Designer: Kurt Rasos

 

In-Stadium Motion Graphics

Animation: Kamp Grizzly

Soccer Scarves

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